First, we need to understand what both words mean.
A relationship is defined as the way in which two or more people or groups regard and behave
toward each other. The way people are connected or the state of being connected.
A transaction is considered an instance of buying or selling something, a business deal or
the action of conducting business.
While both terms can cross over each other, they are not interchangeable. You can have a
transaction and not have a relationship. Conversely, you can have a relationship and possibly
also a transaction.
I’ll explain.
I had the opportunity to overhear someone state that they were very busy and did
not have time for hand-holding. They will get to the request as soon as they can. This was said
in total disregard for the client. There was no relationship there. It was just a transaction. Cut
and dried, when there is time, it will be addressed. No connection and definitely no regard for
the other party.
It made me sad to hear this and to observe how lacking relationship building has become.
At G-Spang Real Estate and Property Management, we are focused on the relationships. We build
relationships first and foremost, and if the relationship develops into a transaction, that’s great
but, we remember the relationship is still the most important.
Transactions come and go, but relationships can be forever.
